Following a competition held by English Partnerships Lovell will build 91 terraced houses and apartments on around one hectare of land between the Caldon Canal and historic Hanley Park.

Developers were asked by English Partnerships to come up with proposals for the new City Waterside neighbourhood just south of Stoke-on-Trent City Centre, where around 2,400 new homes are planned over the coming 10-15 years.

The contemporary design of the Lovell scheme will create a community of modern terraced houses and apartments, with the apartment buildings forming landmarks at the corners of the development.

The design also includes a strong frontage to the canal and Hanley Park, large south-facing balconies and modern materials such as cedar boarding and brightly coloured render. Car parking is screened in courtyards behind the new homes.

English Partnerships bought the site, a former electricity sub station, after supporting local partners in creating a masterplan for City Waterside in 2006.

Chris King, regional director for Lovell, said: "We are very pleased to support the regeneration of North Staffordshire with this important development in City Waterside.

"With the Caldon Canal and Hanley Park literally on the doorstep and Stoke-on-Trent city centre and the University Quarter close by, we are sure this development will be one of the most popular in North Staffordshire."

Work is expected to begin in late spring this year, with the first homes ready for occupation in summer 2009. The development will be completed by summer 2010.